It's hard to find the ideal email marketing tool. There are numerous factors to consider. The ease of use, features, and, of course, the price. GetResponse is a well-known and highly regarded email marketing tool. Is it, nevertheless, appropriate for you?
In our GetResponse review, I'll go through all of the software's features and save you a lot of time reviewing it.
In our GetResponse review, I'll go through all of the software's features and save you a lot of time reviewing it.
what is Getresponse
GetResponse is a platform for email marketing and internet campaigns. You create and manage online campaigns for various commercial aims.
In short, GetResponse is used in campaigns for the following purposes:
- collecting leads
- building email lists
- sending and automating emails
- and selling products
Using Getresponse, you can create leads via signup forms, landing sites, and webinars. You generate Facebook advertising, newsletters, and automated emails. Analytics and reporting can help you keep track of everything. GetResponse even allows you to develop websites as part of the entire range of sales funnel tools.
The drag-and-drop editor simplifies the experience. You select an element (such as text, video, a button, or a picture) and drag it onto your content. GetResponse provides pre-built templates to let you easily build the content you desire.
Do I need Getresponse?
The simple answer is YES. Email as a marketing channel is more powerful than ever in today's digital landscape. Here are some reasons why you should use email marketing:
Email is used by 50% of the world's population, with the majority of individuals checking their email every day. This provides you with a large number of people to contact. Building an email list might take time. However, once you do, you may quickly reach hundreds of thousands of individuals with your message.
Emails have various characteristics that make them great for marketing. Emails:
CTAs, clickable links, and interactive content should be used to elicit action.
You can build relationships with your clients if you understand them and provide them valuable content.
They are scalable. Email marketing services are the most straightforward to grow. You expand as your subscribers expand.
Are quantifiable. By gaining access to open rates, click rates, demographics, and other information. You can track and fine-tune your marketing campaigns.
The most important and underappreciated benefit of email marketing is data ownership. On social media networks, you do not have control over your audience. An algorithm adjustment might have a significant impact on your reach from one day to the next. An email marketing tool allows you to communicate directly with your customers. Your subscriber list is yours alone, and no one else has access to it.
Getresponse features
GetResponse is more than simply an email marketing service. It also has webinar marketing, CRM, social media marketing, leads generating, and e-commerce functionality.
Here are the main features of Getresponse :
1. Email Marketing
With GetResponse, creating your first email is simple. They've considered the user experience. I was able to set up my first email in less than 10 minutes, and it seemed really natural.
- create your first email with GetResponse
- create your first email with GetResponse
After creating a free account, you may begin designing your actual email. When you select 'Design message,' you will be presented with over 120 email templates.
- Drag & drop email editor options
The structure and appearance of your email are determined in the layout section. Set the number of columns, basic colors, and so on. Drag and drop content Blocks are used for the majority of the editing.
You can add:-Images, Text, and Buttons
-Video ( youtube-ish!)
-Whitespace and margins
-Social sharing links and
-Custom HTML
The ability to store blocks and parts is my favorite feature of the email editor. For headers, footers, and various text/image combos, I usually use the same elements. So I save a lot of time in my next email by reusing them.
It's simple to add videos and photographs. You may either drag & drop your own image or browse GetResponse's (!) library of free stock images.
For videos, simply insert the (Youtube) URL, and it will appear embedded in the email.
The good times don't stop here. You can add things from your online store to your email under the eCommerce tab. The products are right there if you connect with your e-commerce platform, such as Shopify. Add a recommended products' area for a personal touch.
2. Email Automation
Autoresponders from GetResponse are the basis of automation. You create the email in the same way as you would a regular newsletter, but you then set it up to be sent as an autoresponder.
You have control over email delivery thanks to the scheduling feature. You can opt to send the email immediately after signing up, after a few hours, or at a specific time and date. When you don't want the autoresponder to go out on certain days of the week, uncheck the box. For instance, on weekends.
The 'time travel' toggle is my favorite feature here. When you enable this option, the email is delivered at the recipient's local time.
Let's look a little more into marketing automation features.
- Drag & drop email editor options
The structure and appearance of your email are determined in the layout section. Set the number of columns, basic colors, and so on. Drag and drop content Blocks are used for the majority of the editing.
You can add:
-Images, Text, and Buttons-Video ( youtube-ish!)
-Whitespace and margins
-Social sharing links and
-Custom HTML
The ability to store blocks and parts is my favorite feature of the email editor. For headers, footers, and various text/image combos, I usually use the same elements. So I save a lot of time in my next email by reusing them.
It's simple to add videos and photographs. You may either drag & drop your own image or browse GetResponse's (!) library of free stock images.
For videos, simply insert the (Youtube) URL, and it will appear embedded in the email.
The good times don't stop here. You can add things from your online store to your email under the eCommerce tab. The products are right there if you connect with your e-commerce platform, such as Shopify. Add a recommended products' area for a personal touch.
2. Email Automation
Autoresponders from GetResponse are the basis of automation. You create the email in the same way as you would a regular newsletter, but you then set it up to be sent as an autoresponder.
You have control over email delivery thanks to the scheduling feature. You can opt to send the email immediately after signing up, after a few hours, or at a specific time and date. When you don't want the autoresponder to go out on certain days of the week, uncheck the box. For instance, on weekends.
The 'time travel' toggle is my favorite feature here. When you enable this option, the email is delivered at the recipient's local time.
Let's look a little more into marketing automation features.
- Marketing Automation Tools
In terms of marketing automation, GetResponse is unrivaled. Because of the automation workflows, it is one of the top SMB email marketing systems.
When I opened the automation menu and saw this navigation bar, I fell in love with GetResponse marketing automation.
This menu appears to be a marketer's dream. Automation templates are available in each of these submenus to help you get started. - Creating a customer welcome automation
Now I'm going to make an automatic to greet my new consumers. I begin by using a pre-made automation template. And with a few clicks, I've already had this:
I know it appears to be impressive. When you zoom in on the automation flow, you'll notice that GetResponse has already done half of the work for you. It's simple to adjust things to your liking.
Conditions and actions are available in the automation editor. For example, when a customer purchases something from you (condition), you send an email (action). My first step is to send a welcome email. You are free to include as many emails and criteria as you wish.- Automation workflows in Getresponse
With GetResponse you can create automation workflows for:- Lead qualification
- Retention and engagement
- Post-purchase notifications
- Triggers for abandoned carts
- Webinars and online courses
- Sales promotion, and Affiliate marketing
3. Use a funnel builder to automate your marketing.
As marketers, we enjoy envisioning the journeys of our customers. Wouldn't it be amazing if you could do that from the same tools you're using to achieve your marketing objectives?GetResponse has a funnel builder that is visually appealing. A funnel is another term for all of the processes of a marketing campaign. This includes forms, emails, SMS, landing pages, and so forth.
The entire funnel-creation procedure is guided. You are given advice for what to do at each step, ensuring that you do not overlook anything. GetResponse, for example, reminds you to include a thank you page and provides a template for one. It's a fantastic feature!Try out all GetResponse features for free by visiting GetResponse.4. Website Builder
You create a website using templates or their 'AI-driven builder.' With the Ai-powered builder, you answer a few questions and GetResponse will create a customized website for you.Widgets are another alternative for creating a website (forms, chat boxes, price tables, etc.)Colors and themes for websitesInserting logos and imagesI was able to make a decent homepage with minimal effort after only 5 minutes of tinkering with the builder.You can edit everything on the page using the builder. Fonts, text sizes, pictures, repositioning items, padding, and more options are available.On the website, there is a separate menu for adding and editing pages. The navigation bars, headers, and footers can all be customized. When you pick a section, the drag and drop editor displays additional customization.The options are identical to the email and landing page editors.
- Creating a customer welcome automation
Now I'm going to make an automatic to greet my new consumers. I begin by using a pre-made automation template. And with a few clicks, I've already had this:
I know it appears to be impressive. When you zoom in on the automation flow, you'll notice that GetResponse has already done half of the work for you. It's simple to adjust things to your liking.
Conditions and actions are available in the automation editor. For example, when a customer purchases something from you (condition), you send an email (action). My first step is to send a welcome email. You are free to include as many emails and criteria as you wish.
- Automation workflows in Getresponse
With GetResponse you can create automation workflows for:
- Lead qualification
- Retention and engagement
- Post-purchase notifications
- Triggers for abandoned carts
- Webinars and online courses
- Sales promotion, and Affiliate marketing
3. Use a funnel builder to automate your marketing.
As marketers, we enjoy envisioning the journeys of our customers. Wouldn't it be amazing if you could do that from the same tools you're using to achieve your marketing objectives?
GetResponse has a funnel builder that is visually appealing. A funnel is another term for all of the processes of a marketing campaign. This includes forms, emails, SMS, landing pages, and so forth.
The entire funnel-creation procedure is guided. You are given advice for what to do at each step, ensuring that you do not overlook anything. GetResponse, for example, reminds you to include a thank you page and provides a template for one. It's a fantastic feature!
Try out all GetResponse features for free by visiting GetResponse.
4. Website Builder
You create a website using templates or their 'AI-driven builder.' With the Ai-powered builder, you answer a few questions and GetResponse will create a customized website for you.
Widgets are another alternative for creating a website (forms, chat boxes, price tables, etc.)
Colors and themes for websites
Inserting logos and images
I was able to make a decent homepage with minimal effort after only 5 minutes of tinkering with the builder.
You can edit everything on the page using the builder. Fonts, text sizes, pictures, repositioning items, padding, and more options are available.
On the website, there is a separate menu for adding and editing pages. The navigation bars, headers, and footers can all be customized. When you pick a section, the drag and drop editor displays additional customization.
The options are identical to the email and landing page editors.
5. Webinars
Webinars are really popular right now. GetResponse is one of the few email marketing systems that also offers webinars.
It is simple to organize a webinar.
Following the selection of your title, you enter the time, date, and duration of the webinar. Then you select which contact list your registrants will be added to. You can set up autoresponders for registrants to receive immediately after they sign up.
Once everything is in place, GetResponse will generate a webinar link to encourage people to register for your webinars.
You may now send invitations to your contact list, manage additional webinars, and monitor webinar performance.
I thought the webinar tool was of high quality. It has interactive features that allow you to keep the audience interested. Chat, polling, Q&A, and a whiteboard are examples of these.
You can live-share your screen to demonstrate a feature or product. If I want to sell a product, I can include a call to action right in the webinar.
People that already use email marketing and webinars on various platforms will like the fact that GetResponse combines the two.
You have access to the chat pod as well as the event's global settings. The event takes place within the GetResponse app. They also have a mobile app that you may utilize to deliver your webinar while on the move.
6. Landing Page Builder
When you want your clients to take action, landing pages are your best friend. You may utilize GetResponse landing page templates to encourage people to sign up, buy, or click certain links.
example of a landing page created with Getresponse
What I enjoy about GetResponse's landing page feature is that you can create A/B variants of your landing page right away. You can build as many variants as you want on the top left side of the page, as well as forms and thank-you pages.
Getresponse plans
GetResponse email marketing platform comes with 4 plans. Basic, Plus, Professional, and Max. You can compare the plans here.
or you can get your free account from here
conclusion
GetResponse is an all-in-one marketing platform that, as well as email marketing, offers landing pages, a CRM, and advanced automation. We rank them pretty favorably due to their range of advanced features. Their entry plan is reasonably priced, They also offer a free forever plan, which includes autoresponders, a landing page/website builder, and unlimited emails.
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